The Danish EU Presidency – the vital role of free media

The Danish Minister for European Affairs Marie Bjerre has just presented the programme and priorities for the Danish EU Presidency 2025. Free media is highlighted on every important agenda.

A secure Europe
The EU must increase democratic resilience through initiatives such as a European Democracy Shield. This involves promoting digital literacy,
securing a strong framework for free and trusted media, and regulating tech giants to ensure that they take responsibility. This applies to fighting misinformation and disinformation, as well as protecting children and young people online.

A competitive Europe
It is gratifying that Denmark emphasises copyright law under competitiveness and that copyright law must evolve alongside technological advances to ensure clear rules and a fair, efficient market that encourages innovation, creativity, investment, and the creation of new content. The Presidency will support efforts that aim to address the challenges relating to copyright and AI.

A cultural diverse Europe
As part of the cultural priorities, independent and reliable information is highlighted as fundamental to vibrant and resilient democracies. Geopolitical and technological changes heighten the need to ensure citizens have access to reliable news. The Presidency will promote further work on the media-related aspects of a European Democracy Shield that can protect our democracies against disinformation and foreign interference. Efforts will focus on ensuring fair conditions for independent, pluralistic, and editorially responsible media, including public service media. The Presidency will also facilitate a discussion on the updating of EU regulatory frameworks, such as the Audiovisual Media Services Directive, to reflect the digital media landscape and promote trusted, diverse media.

In a changing world, courage and co-operation are essential for effective leadership. Thank you Denmark. DPCMO looks forward to contributing to the important and difficult work ahead.