Danish Media’s United Stand Against Big Tech

As AI slop spreads across the internet, concerns about the future of high-quality information are growing. Without accurate and relevant human-generated data, model collapse – whereby generative artificial intelligence trains on its own output and gradually degrades – seems inevitable. The tech giants, well aware of this risk, have cut corners and skirted copyright law in their pursuit of training data for their large language models.

Curbing Big Tech’s power over news outlets requires policymakers, civil servants, NGOs, academics, collective management organisations, and youth to stand together. Journalists, photographers, and publishers must speak with one voice, so that tech firms cannot divide and rule. In Denmark we believe that the collective and collaborative approach is necessary. It’s not easy – but as democracy – it ensures representation and fairness.

https://www.project-syndicate.org/commentary/denmark-media-collective-bargaining-big-tech-successes-challenges-by-karen-ronde-2025-02